Yahoo! Toolbar
Clients: Yahoo! Toolbar
Deliverables: Gap Analysis, Welcome Email, Banner Ads, Email, In-
Product Marketing, Microsite (http://new.toolbar.yahoo.com/toolbar/features/bookmarks/index.php
http://toolbar.yahoo.com/), Landing Pages
Product Marketing, Microsite (http://new.toolbar.yahoo.com/toolbar/features/bookmarks/index.php
http://toolbar.yahoo.com/), Landing Pages
Responsibilities: Marketing Strategy, Creative Direction, Copy, Messaging,Project Management
Savvy Solution: Looking to activate new users and retain existing ones, we created an
integrated marketing campaign that compelled users to immediately engage
with their Yahoo! Toolbar.
integrated marketing campaign that compelled users to immediately engage
with their Yahoo! Toolbar.

“Any old website isn’t enough. If it doesn’t help brand your company, acquire new customers, and build your business - it’s a waste of money. Web strategy plus web design is the key.”
Stay Savvy
“SavvyClick instantly stepped in with ideas and suggestions to help not only with writing and editing but also with strategies to help us develop our website and grow our business.”